The Most Effective Promotional Products for Small Business
Now more than ever, keeping customers engaged is important for small businesses. With the impacts of the COVID-19 public health crisis, businesses are seeing a drastic drop in foot traffic and/or leads. This decline can mean decreasing marketing budgets and pausing non-essential spending, so it’s essential that every advertising dollar…
5 Benefits of USA-Made Products – BIC Graphic Blog
Promo professionals have experienced their share of obstacles lately when it comes to goods and materials produced overseas. First there was dealing with unpredictable pricing due to tariff changes, and now COVID-19 has caused disruptions to the supply chain. This uncertainty has led distributors to search for impactful and affordable…
Staying Connected, Even From Afar
Any good organization has an identity its people take pride in, whether it’s a big corporation, local business, charitable nonprofit or even a university. As you’re well aware, lots of those people are working from home these days, and many students have suddenly transitioned to online classes. With so many…
In Focus: People On The Front Lines
We’ve all heard a lot about working from home. But for some people, that’s simply not an option. Nurses, doctors and other health professionals are on the front lines working harder than ever. Police, EMTs and public safety personnel are doing what they always do – answering the call when…
7 Fresh Products Perfect for Spring
The days are getting longer, and the weather is beginning to warm up – that means spring is coming! From outdoor concerts and craft fairs to sports events and graduations, if your clients are looking for a unique way to ring in the season, we’ve put together a few of…
What Should Go in a Swag Bag?
Swag bags are a special event essential, and a great way for companies to gain brand exposure. In fact, a survey of close to 15,000 people revealed that 56% of respondents said their impression of a company improved after receiving a branded promotional gift. (1) However, we agree with the event…
Predicting Promo Trends for 2020
Some trends grow over time, picking up steam until reaching peak popularity. Other trends materialize almost overnight, thanks to a well-timed celebrity tweet or appearance in a viral TikTok video. With that being said, keeping up with what’s hot and popular can be tricky, but it doesn’t have to be…
Ideas for a Fun and Fulfilling 2020 – BIC Graphic Blog
It’s that time of year again when people starting thinking about a refresh for the new year. However, studies have shown that less than 25% of people stay on-track with their resolutions once February hits, and only 8% accomplish them. Instead of resolutions this year, try goal-setting to have a…
SOCCO and What You Didn’t Know About Socks »
Wool socks. Dress socks. Ankle socks. Invisible socks. Socks with pizza embroidered on them. Like Forrest Gump’s Benjamin Buford “Bubba” Blue, we could go on and on. The gift every kid hated getting for Christmas is now the one all adults covet—but how much do you actually know about socks,…
What’s the Big Deal With Promo Socks, Anyway?
It’s no secret that fashionable, patterned socks are one of the biggest trends this year. You can’t even go one day without seeing a vibrant pair peeking out from underneath slacks or jeans. Athletes even don snazzy socks during press conferences, and I guarantee your kids also wear the colorful,…
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